EFFECTS OF CARTOON MOVIES ON SCHOOL GOING CHILDREN OF SARGODHA DIVISION

Abstract

Cartoon characters have significant influence on Sargodha's school-age children and effects of cartoon series on school-age children is critically investigated in this research study. For data collection, three hundred respondents (n=300) from Sargodha Division were carefully chosen using the convenience sampling approach. For data analysis, interpretation, and inference, statistical methods like correlation and chi-square are employed. Results indicates that children much prefer watching cartoons than engaging in outside social activities. However, they spend as much as two hours on their studies. Furthermore, it was observed that children like educational cartoons over stories about romance, humor, and horror. Additionally, it was observed that girls, people with elementary and high school educations, and children aged 9 to 12 were more likely than male viewers to watch cartoon programs. Despite the fact that female children watch cartoons more than male children, the findings indicate that children watch cartoon series quite often. Most children who watch cartoon shows on a regular basis get B marks in their prior school. The parents of the children also said that watching cartoon movies puts their children at higher risk for muscle and eye weakness than weight and sleep issues. Parents think that their children's attention, behavior, academic performance, health, and language are all more affected by viewing cartoon movies.