“THE ROLE OF FINANCIAL LITERACY IN PERSONAL INVESTMENT DECISIONS: EVIDENCE FROM SMES IN PESHAWAR, PAKISTAN”, Journal of Media Horizons , vol. 6, no. 5, pp. 626–635, Oct. 2025, Accessed: Oct. 24, 2026. [Online]. Available: https://jmhorizons.com/index.php/journal/article/view/826